Kathy Smith
Stylist and Director of Business Development


» Read what Kathy’s clients have to say about working with her!

For Kathy Smith, clothing and fashion are an extension of who she is. Raised by a mom who was a professional model, Kathy had a bird’s eye view into styling at an early age as she accompanied her mom on photo shoots and watched as a styling team pulled together an eclectic array of clothing and accessories for her mom to bring to life. She recalls being stimulated by the colors, shapes and silhouettes of the selected fashions and speaks fondly of the impact this experience had on her career path.

After graduating from Boston College, she applied and was accepted into the Saks Fifth Avenue Retail Training Program, a highly coveted coup for any college grad looking to start a retail career. At SFA, Kathy often referred to her work as “play” as part of her responsibilities included styling windows and other visual displays and studying global trend reports. She was hooked!

Her retail career continued when she was hired by Talbots as a buyer. Over the course of her 15 year career with the company, Kathy moved into managing and then directing the catalog side of the business, including overseeing production of 47 catalogs annually. Notes Kathy, “I was fortunate to travel extensively while working for Talbots. I visited London, Paris, Milan and Florence at least twice a year on buying trips. I sharpened my eye for what constitutes quality and good design, and then translated this knowledge in a way that would benefit and inspire our customers.”

Before joining our team, Kathy was an Independent Style Consultant for the California-based company Carol Anderson By Invitation. She fell in love with the personal, one-on-one interaction of helping women look and feel their best, further honing her skills for understanding individual fit, fabric, color and lifestyle needs – all aspects of our Dressing Well philosophy.

“By joining Dressing Well as a stylist, my ability to create wardrobes for clients has gone to a whole new level,” says Kathy. “Not only am I able to tap into the company's vast network and resources, but I am deeply grateful to be part of an organization that is a national leader not only in individual styling but also in the development and delivery of professional image and executive presence workshops across the country. I have found a new professional home and could not be happier!”

Adds client Beth Gamble: “Kathy is a perfect addition to your team! I am thrilled with her skills – she has a gift. We began in my closet to transition my wardrobe from winter to spring while at the same time planning what to pack for a trip to Bermuda. After Kathy and I reviewed everything and discussed what would make sense to add for Bermuda, we went shopping! Kathy was very easy to be with, quickly figured out what sizes worked best for tops and bottoms, and brought me wonderful options to try on. She put together great outfits and definitely has an eye for fun accessories. Our first session was so successful, I booked another one immediately! I’m confident that my wardrobe will work perfectly no matter where I am or what I’m doing. As a longtime client of your firm, I’m happy to say that Kathy exemplifies the excellence I’ve come to expect – she is a great hire!”

Kathy resides in Wellesley, MA with her husband Tim and three children Brendan, Katie and Christian.

Carolyn Lieberman
Stylist and Personal Shopper


» Read what Carolyn’s clients have to say about working with her!

Warm, energetic and personable, Carolyn Lieberman is able to mix her love of fashion with her desire to help people reach their personal best. Her ability to quickly connect with her clients, discover their goals and suggest just the right clothes and accessories to complement their lifestyles, personal tastes and professional needs has quickly become her trademark.

A native of Boston, Carolyn received a BA in economics from Washington University in St. Louis and a MA in teaching at Simmons College.

Firm President & Founder Mary Lou Andre notes, "What caught my eye when Carolyn’s resume came across my desk was her experience in the financial services industry early in her career and the years she spent teaching elementary school after she received a masters in education at Simmons College. Many of our clients work in financial services so I knew she would be able to easily relate to their needs. In addition, a big piece of what we do is teach, coach and motivate people. I assumed that Carolyn's teaching skills would transfer to her work as a consultant, and I have not been disappointed."

In addition to fashion, Carolyn is passionate about fitness and healthy living. She is also a certified group fitness instructor and teaches many different formats, including LES MILLS™ BodyCombat™ and LES MILLS™ BodyFlow™. She feels that teaching fitness classes and being a wardrobe consultant have allowed her to help people feel their best, both physically and emotionally. She is deeply satisfied to be able to work in both the fashion and fitness industries, as each discipline dovetails beautifully with the other.

And Carolyn's clients are satisfied with her too! Says client Jill Roeting, "I absolutely love Carolyn. She has great fashion sense, knows how to articulate why something works or doesn’t work and intuitively knows just when to gently encourage me to step out of my comfort zone and try new things that I would never consider on my own. I can’t tell you how many of these pieces have become my favorite items to wear. She is organized, has a great energy level and is confident in her decisions. She is sensitive to budgets and moves the process along without wasting time. I am thrilled with the two closet consultations and the shopping trip I have had with Carolyn. I have fewer clothes but more to wear. Thank you for setting me up with such a wonderful person and true professional."

Carolyn lives in Westborough, MA with her husband Ben and two young sons.

Mary Lou Andre
Founder & President, Organization By Design, Inc.
Editor, dressingwell.com

AndreML 2015Mary Lou Andre is a nationally recognized wardrobe, dress code and corporate image consultant, speaker and author. She is founder and president of Organization By Design, Inc., a Needham, Massachusetts-based wardrobe management, fashion and image consulting firm that helps individuals and organizations understand the power of being appropriately dressed in a variety of situations.

Through her extensive corporate, retail and private client services, Mary Lou has helped thousands of individuals identify and pull together a wardrobe that compliments their professional and casual lifestyles. She is the editor of Dressing Well™ On-Line, Organization By Design's trademarked global connection that averages 20,000 visitors per month. She is also the author of "Ready to Wear: An Expert's Guide to Choosing and Using Your Wardrobe." (Penguin USA 2004) which has also been published in Japanese.

Mary Lou is recognized by the media as a professional image, wardrobe organization, personal style and retail expert and has given in-depth interviews about a variety of these topics on ABC World News Now, CBS The Early Show, and MSN's Money Central. In addition, her fashion and professional image insights are regularly featured in national publications such as In Style, Real Simple, USA Today, The Wall Street Journal,The New York Times, Marie Claire, The Chicago Tribune, The Boston Globe, Esquire, Executive Female, Family Circle, Sales & Marketing Magazine, Woman's Day, Working Mother and The Washington Post.

A graduate of the University of Massachusetts at Amherst with a degree in journalism and a concentration in fashion marketing, Mary Lou officially opened Organization By Design in April of 1992 after several years in public relations. Mary Lou served on the Board of Advisors for the College of Humanities and Fine Arts at the University from 2004-2006. Mary Lou also served on the Board for Dress for Success Boston from 2009-2012. She was given the 2013 Standing Strong Award by the organization in recognition of her board leadership along with her support and advocacy for women entering the workforce. She is currently serving on the Board of Caring Partners, Inc., the official charity of Belle of the Ball. Belle of the Ball allows young women who may otherwise not be able to afford to attend their proms an opportunity to receive prom essentials. Mary Lou has been involved with Belle since its inception in 2004.

Private clients of her firm include executives, doctors, lawyers, bankers, media personalities, politicians, fellow entrepreneurs, as well as stay-at-home moms and young women just starting their careers. In the corporate arena, Mary Lou has provided consulting and services for companies such as American Express, Bose, the Estee Lauder Companies, Fidelity, Frito-Lay, Harvard Business School Executive Education, Harvard Pilgrim Health Care, Hewlett-Packard, John Hancock, Lillian Vernon, Nordstrom, Sara Lee and Kimpton Hotels & Restaurants.

Mary Lou is the 1999 recipient of the prestigious Avon Spirit of Enterprise Award that recognizes women under the age of 35 throughout the United States that have demonstrated outstanding achievements as young entrepreneurs. The award also pays tribute to her involvement with several charities in the Boston area such as The Massachusetts Breast Cancer Coalition, the YWCA, The Urban League and Dress for Success Boston.

Mary Lou is also the creator and chairwoman of "Dressing Well: An Evening to Benefit the Multiple Sclerosis Society." After being reacquainted with a childhood friend stricken with the disease in 1999, Mary Lou made a three-year commitment to the MS Society to help educate women about the disease while raising money for a cure by hosting three fashion show/fundraising events in as many years. These events raised over $215,000 for the MS Society during Mary Lou's tenure. In addition, Mary Lou received a MS Leadership Award for her vision and commitment to the cause.

Mary Lou and her husband, TJ Andre, reside in Needham, MA with their twin boys, John Joseph and Timothy.

Our Story

Mary Lou Andre started Organization By Design, Inc. in 1992 with no clients, no capital and very little personal money to put into the business.  She sold her wedding dress to pay for stationary and business cards and even more clothes out of her closet to buy a computer and memberships to women's organizations where she could meet and network with women who could afford her services.

Beyond the Closet

As the business grew, she realized that her wardrobe management and fashion tips and strategies could be taught outside the closet. Her consulting with private clients led to seminars and presentations for the general public, as well as extensive corporate image consulting for such organizations as Estee Lauder, Fidelity, Harvard Business School, John Hancock, Nordstrom, Sara Lee, and Sonesta Hotels and Resorts. She ventured into print, publishing the Dressing Well newsletter, a quarterly publication that offered seasonal wardrobe information and tips to subscribers. Her dressing well message is now shared with thousands of Internet readers around the world who visit dressingwell.com and subscribe to our Dressing Well monthly newsletter and blog posts.

National Recognition

The enthusiastic response to the company's consulting, seminars, national and international media appearances, newsletter and website helped Mary Lou attract the attention of Perigee Books, a division of the Penguin Group.   In 2004, she secured a contract to write "Ready to Wear:  An Expert’s Guide to Choosing and Using Your Wardrobe."  Ready to Wear has been published in Japanese and has been hailed as a timeless system for organizing, building and managing a wardrobe that compliments a variety of lifestyles and professions.

Giving Back to the Community

Today Mary Lou is one of the country's most sought after experts on professional image, appearing regularly in the national media.  She continues to work with a growing list of corporate, professional service, retail and non-profit clients, developing dress codes, designing motivational professional image programs and working with her clients to create one-of-a-kind custom events that include employee fashion shows and high-end client appreciation events that leverage her expertise and connections in the fashion and business worlds.

She also leads a team of stylists that work with the firm’s individual clients and continues to be a significant  contributor to several Boston-based non-profits that allows the company to give back.  Visit the Fashionable Giving section of our site to learn more about our civic activities.

Helping Other Small to Medium Size Businesses Grow

In addition, Mary Lou mentors other small business owners, including select stylists from other parts of the country, on how to effectively start, manage and grow profitable enterprises.  If you would like to learn more about our small business mentoring program, please contact Mary Lou directly at mlandre@dressingwell.com.

Sarah Zengo:
Stylist and Personal Shopper


» Read what Sarah's clients have to say about working with her!

Sarah Zengo has always been a firm believer in the power of personal presentation and the importance of looking and feeling your best. When she joined the Organization By Design team, it was a dream come true.

A native of Boston, Sarah obtained her Master's degree in Communications Management at Simmons College. While writing a research paper for the program on personal shopping in the area, Sarah came across the Organization By Design website and fell in love with the professionalism of the company and practical approach to dressing well documented in Mary Lou Andre's book, Ready to Wear. Years later, Sarah met Mary Lou and was invited to join the team.

Sarah's love of fashion and creativity has been influenced greatly by her mother, an artist, and their frequent excursions to museums and art studios when she was a child. This exposure to art at a young age sparked Sarah's innate sense of style and passion for fashion. "I have always loved helping people and have a great appreciation for how much personal confidence is linked to the beauty you create in your environment—for me this translates into what to wear and how to wear it. When I found Organization By Design, Inc., I knew that I was meant to be part of this fantastic group and I am honored to represent the company."

Notes firm Founder & President Mary Lou Andre, "Sarah is a breath of fresh air to all of us at Organization By Design, including her clients. Her positive attitude, excellent fashion sense and ability to switch gears fast to get any job done is impressive. She is a team player who truly partners with her clients by first closely listening to them and then appropriately guiding them to deliver the results they are seeking."

Sarah studied English at UMass Amherst, and also studied abroad including an internship at Condé Nast Publications, Inc. in London where she worked for several of the company's magazine publications including Condé Nast Traveler and Vogue. Her extensive experience in alumna relations and development at Simmons College brings additional depth to her keen awareness of how to effectively read situations and work with people from diverse backgrounds."

Adds client Katie Corbett, "My time with Sarah was the best gift my parents could have given me at this juncture in my career. Sarah not only upgraded my business casual wardrobe to help me get ready for my new job but she went the distance to find pants that truly fit me. Once we landed on the brand that provided the perfect fit, we stocked up and were able to get lots of looks from each pair by mixing them with a variety of tops, blazers and outerwear. I love the skirts and dresses we found too. She educated me about alterations and really nailed the shoes. I can't wait to shop with her again. She's fun and relaxing to be around. I feel totally ready to start my new job!"

Sarah lives in Boston with her husband Chris and two small children Jack and Molly.